This is the ultimate SEO checklist for website owners. If you are looking for a comprehensive checklist to follow and optimize your website for Google, then you just found the right place.
Our SEO checklist is complete and covers all areas of SEO including technical SEO, on-page SEO, Off-Page SEO, Local SEO and mobile SEO.
How to use this checklist? The best way is to download the list, print it and start working through the items one-by-one.
When you do this the first time don’t try and fix things, go through the whole list first and group items into:
- Completed: You already done this.
- In-review: You need more information about this before making a decision if this is something you need to implement on your website or not.
- Pending: You know that this needs to be done but it’s not completed yet.
- In-Progress: You already started working on this.
Create a plan and specify when you plan to work on all items that are in-review or pending.
My recommendation is not to skip any item, even if it seems not so important. When it comes to SEO, sometimes it’s a lot of small things together that can make a difference in your Google rankings.
Download SEO Checklist as a PDF: You can download the checklist as a PDF or view online using the links below.
- Technical SEO Checklist
- On-Page SEO Checklist
- Off-Page SEO Checklist
- Local SEO Checklist
- Mobile SEO Checklist
Introduction to SEO for Beginners
To take advantage of this checklist and use it effectively to improve your SEO, you need to understand the different components that make up search engine optimization or SEO as it is widely known.
What is SEO? SEO is a process that has a set of rules you can apply to your website so that search engines can access, crawl and index your content without problems.
Your overall goal with SEO is create better websites both in terms of content and usability that will keep both users and search engines happy.
If you have read my previous post on how search engines work, you know that search engines are governed by complex algorithms that use a number of parameters before making a decision as to which websites to show in the top of the search results.
To be able to control the whole SEO process and give algorithms what they want, the various SEO rules are grouped into different categories and thus how other terms like technical SEO, on-page SEO, off-page SEO, local SEO, mobile SEO are born.
Technical SEO Checklist
Help Google and other search engines find your content
Your goal with technical SEO is to help search engines find, access, crawl, interpret and index your website without any problems.
It is called “technical”, because it has nothing to do with the actual content of the website or with website promotion (more on this later).